the Distance
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Marathon Digital is Broadway’s premiere social media agency. We create content and cultivate communities for some of Broadway’s biggest shows, non-profit arts organizations and live entertainment brands around the world. Our work stops mindless scrolling and starts meaningful conversations.

Social Media Strategy

We Can’t Help but Be Social

We’re not the agency for building websites or buying digital ad space. Why? Your brand’s social media presence is a full-time gig. Helping your brand connect with fans in exciting and authentic ways is our passion.

We handle:

  • Brand Tone & Voice Building
  • Audience Development & Outreach
  • Creative Strategy
Content Development & Production

Content is King

For your brand to cut through the noise, you’ll need to wow fans with videos, photos and so much more. From brainstorming creative to adding that final polish, we dream up big ideas and make them a (digital) reality.

We execute:

  • Campaign & Content Ideation
  • Video & Photography Production (Budgeting, Creative Direction, Staffing)
  • Editing & VFX
  • Graphic Design & Animation
Platform Management

Social Media Managers = Your Brand’s Front Lines

Our team not only keeps your fans engaged, we stay ahead of the latest trends. Social Media is round-the-clock, and we’re here for it.

We take care of:

  • Publishing Content
  • Copywriting
  • Community Engagement
  • Fan-Generated Content
  • Livestream Events
Brand Consulting & Optimization

Take Your Brand to the Next Level

Social Media is more than just creating and posting content on your pages. For Team Marathon, that’s just the beginning of leveraging your digital presence.

We specialize in:

  • Brand Partnerships & Influencer Outreach
  • Data Analysis
  • Virtual Event Production
  • Digital Activations


View All Video Work


If you love live entertainment as much as we do, chances are you’ve seen our content. We have the privilege of working with revolutionary brands from around the world.

An Enemy of the People
Back to the Future
Gilder Lehrman
Gun & Powder
Hamilton App
How to Dance in Ohio
Jesus Christ Superstar
MAMMA MIA! National Tour
The Outsiders
Sweeney Todd
The Who’s Tommy
Good Night, Oscar
39 Steps
50 Shades! The Musical
The Accidental Wolf
A Christmas Carol
Ain’t Too Proud
Alice by Heart
A Little More Alive
Belt the Vote
Be More Chill
Berkeley Rep
Born for This
Broadway Bounty Hunter
Broadway Unlocked
Capacity Interactive
Center Theatre Group
The Cher Show
The Color Purple Tour
David Korins
Dear Evan Hansen
DIANA The Musical
Disaster! On Broadway
The Drama Book Shop
Drama Desk Awards
Erie Playhouse
Frankie and Johnny
Freestyle Love Supreme
Freestyle Love Supreme Documentary
George Takei
Hamilton: The Exhibition
Head Over Heels
Here Lies Love
Iain Armitage
Into the Woods
In Transit
Just For Us
La Jolla Playhouse
The Juilliard School
The Last Ship
Lea Salonga
Leslie Odom Jr.
Les Miserables Tour
Lynn Cohen
Marie, Dancing Still
Matt Gould and Griffin Matthews
MCC Theater
Miss Saigon
Modest Needs
Museum of Broadway
NYC Landmarks
Once Upon A One More Time
The Other Josh Cohen
Pretty Woman US Tour
Ratatouille: The TikTok Musical
Rockwell Group
The New Group
Seaview Productions
Shields for Heroes
The Show Must Go On… Show
Slave Play
Sweeney Todd
Williamstown Theatre Festival
The Comeback
Escape to Margaritaville
The Inheritance

Let’s Connect